Tuesday, August 30, 2011

Commercial Observations: Honey Bunches of Oats - More, More, More

Those crazy cereal commercials, what are they up to now?

Honey Bunches of Oats:

One of the things I love most about commercials are the song choices. Take something recognizable, clip it down and slap it on. Boom, people remember the product because of the song. Of course subject matter is rarely taken into account. A few years back there was a, I believe Disneyland, commercial that featured the song 'Alright' by Supergrass. They focused on the 'we are young' part and not so much on the smoking and sleeping around bit of the song.

Now we have this, Honey Bunches of Oats, with the song 'More More More' by Andrea True. Written by a porn star about, well presumably, falling in love at a disco. What? What did you think I was going to say?

At any rate, the last thing I want to think about when I dive into a bowl of cereal in the morning is disco. 


  1. Speaking of songs. You have to see the Sonic one!!!! They have fun with your classic tuneage gripe.

  2. That is so funny. I didn't know what that song was about!

  3. I would LOVE to have that job...write awesome commercial jingles.

  4. And those darn Chrysler commercials have totally killed my love of Eminem's song!

  5. @Copy, I'll have to look for that one.

    @Belle, I love old song facts. Some of the older ones have really weird histories. haha

    @Alex, That would be a crunchy cereal!

    @MRanthrope, Me too. I think I could come up with some killer jingles.

    @Gwen, My brother the other day started singing a parody along to the commercial, about artist integrity. haha

  6. People are paid a lot of money to come up with this stuff.
    We have some family friends who are in the the band Lit. A couple of their songs have been used in about a million commercials. Lot's of money to be made that way.

  7. Isn't it funny how this stuff sticks with us for a long time, too?

  8. I wonder what kind of effect it has me subconsciously, because I hear a song like that and I dance along a little bit - and then get angry when the commercial is over and I don't hear the full song. Do I end up craving or hating this cereal?

  9. Yeah, there's money to be made for sure but I think it ruins the songs in many cases. That's why many musicians don't want any part of it.

  10. Come on u can...think of yr bowl as a club and all the golden oats doing a rain dance...It often brightens my day...of course choco can brighten anyone's day....
    It's fun to check the ad songs...many a time u end up finding a band u don't know of and liking their songs but some songs just don't gel with the product.

  11. BTW, Honey Bunches of Oats is my favorite cereal.

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